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← Field Notes

March 5, 2026

technology

Filed from Northern California, March 5, 2026.

There are 33 million small-to-mid-sized businesses in the US.

There are 33 million small-to-mid-sized businesses in the US. Most of them have no idea how to implement AI. There is nothing intuitive about it for them.

Mark Cuban on TBPN: "Software is dead because everything's gonna be customized to your unique utilization."

"Learn all you can about AI, but learn more on how to implement them in companies."

Walk into a legacy business, a retail store, a logistics company, a local services firm, and show them how to customize a model for their specific operations.

That's the job. That's the opportunity.

The next wave isn't building AI models. It's bringing AI to the 33 million businesses that need it and don't know where to start.

The market is brutal for those who ignore it. But wide open for those who move.

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